Information about product displays

Why product displays are more effective in practice than a catalog

Patients buy products they’ve been able to touch. A Spinefitter on display at the reception desk—where patients wait for 3–5 minutes—gets noticed, handled, and examined. This creates a natural opportunity for recommendation without any sales pressure.

SISSEL Spinefitter – MEDiDOR’s best-selling ergonomic product

Ergonomic seat cushion that supports the lumbar spine in its natural lordotic curve. Recommended for back pain caused by prolonged sitting. Nearly every physical therapy patient is also an office worker—making this a highly relevant solution.

SISSEL

for specializing in neck, cervical spine, and sleep counseling. Patients being treated for sleep position issues can try the product right away.

Placement Tips

Reception: Maximum visibility, longest contact time.
Waiting area: Patients with nothing to distract them have time to look around.
Treatment room: for recommendations immediately after treatment.

Frequently Asked Questions

How can I avoid making the displays look too salesy?

By keeping the number of displays to a minimum (1–2), using straightforward labeling, and offering personal recommendations instead of self-service.

Advice & Ordering

Do you have questions about displays or product recommendations? We’re here to help—by phone or at our Zurich showroom.