We, Medidor AG, are the operator of the website www.medidor.ch (hereinafter referred to as the "website") and, unless otherwise stated, are responsible for the data processing specified in this privacy policy.
Please take note of the following information so that you know what personal data we collect from you and for what purposes we use it. Our data protection policy is based primarily on the legal requirements of Swiss data protection law, in particular the Federal Act on Data Protection (FADP).
Please note that the following information is reviewed and amended from time to time. We therefore recommend that you consult this privacy policy regularly. Furthermore, other companies are responsible or jointly responsible with us under data protection law for individual data processing operations listed below, so that in these cases the information provided by these providers is also authoritative.
If you have any questions about data protection or wish to exercise your rights, please contact our contact person for data protection by sending an e-mail to the following address:
mail@medidor.ch
If the legal requirements are met, you have the following rights as a person affected by data processing:
Right of access: You have the right to request access to your personal data stored by us at any time free of charge if we are processing it. This gives you the opportunity to check what personal data we process about you and that we use it in accordance with the applicable data protection regulations.
Right to rectification: You have the right to have inaccurate or incomplete personal data rectified and to be informed of the rectification. In this case, we will inform the recipients of the data concerned about the adjustments made, unless this is impossible or involves disproportionate effort.
Right to erasure: You have the right to have your personal data erased under certain circumstances. In individual cases, particularly in the case of statutory retention obligations, the right to erasure may be excluded. In this case, the data may be blocked instead of erased if the conditions are met.
Right to restriction of processing: You have the right to request that the processing of your personal data be restricted.
Right to data portability: You have the right to receive from us, free of charge, the personal data that you have provided to us in a readable format.
Right to object: You can object to data processing at any time, in particular for data processing in connection with direct advertising (e.g. advertising e-mails).
Right of withdrawal: In principle, you have the right to withdraw your consent at any time. However, processing activities based on your consent in the past will not become unlawful as a result of your withdrawal.
To exercise these rights, please send us an e-mail to the following address:
mail@medidor.ch
Right to lodge a complaint: You have the right to lodge a complaint with a competent supervisory authority, e.g. against the way in which your personal data is processed.
We use suitable technical and organizational security measures to protect your personal data stored by us against loss and unlawful processing, in particular unauthorized access by third parties. Our employees and the service companies commissioned by us are obliged by us to maintain confidentiality and to observe data protection. Furthermore, these persons are only granted access to personal data to the extent necessary to fulfill their tasks.
Our security measures are continuously adapted in line with technological developments. However, the transmission of information via the Internet and electronic means of communication always involves certain security risks and we cannot provide an absolute guarantee for the security of information transmitted in this way.
If you contact us via our contact addresses and channels (e.g. by e-mail, telephone or contact form), your personal data will be processed. The data that you have made available to us will be processed, e.g. the name of your company, your name, your function, your e-mail address or telephone number and your request. In addition, the time of receipt of the request is documented. Mandatory information is marked with an asterisk (*) in contact forms.
We process this data exclusively in order to implement your request (e.g. providing information about a product, support in contract processing such as returning products, incorporating your feedback into the improvement of our service).
If a clear assignment to your person is possible, we will store and link the data described in this privacy policy, i.e. in particular your personal details, your contacts, your contract data and your surfing behavior on our websites, in a central database. This serves the efficient administration of customer data and allows us to respond to your concerns adequately, and enables the efficient provision of the services you require and the processing of the associated contracts.
We evaluate this data in order to further develop our offers in line with your needs and to display and suggest the most relevant information and offers to you. We also use methods that predict potential, interests and future orders based on your use of the website.
If you register for our e-mail newsletter (e.g. when opening or within your customer account), your e-mail address will be saved. Mandatory fields are marked with an asterisk (*) in the registration form.
To avoid misuse and to ensure that the owner of an e-mail address has actually given their consent, we use the so-called double opt-in for the registration of customers who cannot be clearly identified. In this case, you will receive an e-mail from us containing a confirmation link after you have sent your registration. To definitely register for the newsletter, you must click on this link.
By registering, you consent to the processing of this data in order to receive news from us about our company, our offers from the various areas of therapy supplies, therapy equipment and facilities as well as sports, fitness and Pilates and related products and services. This may also include behavior-based or personalized content and requests to participate in competitions or to rate one of the aforementioned products and services. The collection of the e-mail address allows us to verify the assignment of the registration to any existing customer number. The link to a customer account helps us to make the offers and content contained in the newsletter more relevant for you and better tailored to your potential needs.
We will use your data for send you emails until you withdraw your consent. Revocation is possible at any time, in particular via the unsubscribe link in all our marketing e-mails.
Our marketing emails may contain a so-called web beacon or 1x1 pixel (tracking pixel) or similar technical aids. A web beacon is an invisible graphic that is linked to the user ID of the respective newsletter subscriber. for each marketing email sent, we receive information about which addresses have not yet received the email, to which addresses it was sent and for which addresses it failed to be sent. We also see which addresses have opened the email and which links they have clicked on. Finally, we also receive information about which addresses have unsubscribed. We use this data for statistical purposes and to optimize the marketing emails in terms of frequency, timing, structure and content of the emails. This enables us to better tailor the information and offers in our e-mails to the individual interests of the recipients.
The web beacon is deleted when you delete the email. To prevent the use of the web beacon in our marketing emails, please set the parameters of your email program so that HTML is not displayed in messages, if this is not already the case by default. You can find information on how to configure this setting in the help sections of your email software.
By subscribing to the newsletter, you also consent to the statistical analysis of user behavior for the purpose of optimizing and adapting the newsletter.
We use the Klaviyo email marketing software from Klaviyo Boston, 125 Summer Street, Boston, MA 02110 for marketing and transactional emails. Therefore, your data is stored in a Klaviyo of Boston database, which allows Klaviyo to access your data as needed for provide the software and support you in using the software.
Without the support of other companies, we would not be able to provide our services in the desired form. In order for us to be able to use the services of these companies, it is also necessary to pass on your personal data to a certain extent. Such a transfer takes place in particular if this is necessary to fulfill the contract you have requested, i.e. for example to the logistics or transport companies that deliver the requested products, or to a manufacturer who is to fulfill your warranty claim.
Data is also passed on to selected service providers and only to the extent necessary for the provision of the service. Various third-party service providers are also already explicitly mentioned in this privacy policy, e.g. in the sections on marketing. These are, for example, IT service providers (such as providers of software solutions), advertising agencies and consulting companies.
In addition, your data may be passed on, in particular to authorities, legal advisors or debt collection agencies, if we are legally obliged to do so or if this is necessary to protect our rights, in particular to enforce claims arising from the relationship with you. Data may also be disclosed if another company intends to acquire our company or parts thereof and such disclosure is necessary to carry out a due diligence review or for complete the transaction.
We are also entitled to transfer your personal data to third parties abroad if this is necessary to carry out the data processing mentioned in this privacy policy (see in particular sections 12-15). It goes without saying that the statutory provisions on the disclosure of personal data to third parties will be complied with. If the country in question does not have an adequate level of data protection, we ensure through contractual arrangements that your data is adequately protected by these companies.
We only store personal data for as long as is necessary to carry out the processing described in this privacy policy within the scope of our legitimate interest. In the case of contractual data, storage is prescribed by statutory retention obligations. Requirements that oblige us to store data result from accounting and tax regulations. According to these regulations, business communication, concluded contracts and accounting documents must be stored for up to 10 years. If we no longer need this data to perform the services for you, the data will be blocked. This means that the data may then only be used if this is necessary to fulfill the retention obligations or to defend and enforce our legal interests. The data will be deleted as soon as there is no longer an obligation to retain it and there is no longer a legitimate interest in retaining it.
When you visit our website, our servers temporarily store every access in a log file. The following data is recorded without any action on your part and stored by us until it is automatically deleted:
This data is collected and processed for the purpose of enabling the use of our website (connection establishment), ensuring system security and stability in the long term, as well as for error and performance analysis and to enable us to optimize our website (see also section 13 for the last points).
In the event of an attack on the network infrastructure of the website or in the event of suspicion of other unauthorized or abusive website use, the IP address and other data will be evaluated for clarification and defense purposes and, if necessary, used in the context of criminal proceedings for identification and for civil and criminal proceedings against the users concerned.
Finally, when you visit our website, we use cookies as well as applications and tools that are based on the use of cookies. The data described here may also be processed in this context. You will find more detailed information on this in the following sections of this privacy policy, in particular section 11.
Cookies are information files that your web browser stores on your computer's hard disk or memory when you visit our website. Cookies are assigned identification numbers that identify your browser and allow the information contained in the cookie to be read.
Cookies help, among other things, to make your visit to our website easier, more pleasant and more meaningful. We use cookies for various purposes that are required for your desired use of the website, i.e. are "technically necessary". For example, we use cookies to identify you as a registered user after you have logged in without you having to log in again each time you navigate through the various subpages. The provision of the shopping cart and order function is also based on the use of cookies. Cookies also perform other technical functions required for the operation of the website, such as load balancing, i.e. the distribution of the performance load of the site to different web servers in order to reduce the load on the servers. Cookies are also used for security purposes, for example to prevent the unauthorized posting of content. Finally, we also use cookies as part of the design and programming of our website, e.g. to enable the uploading of scripts or codes.
Most Internet browsers accept cookies automatically. You can configure your browser so that no cookies are stored on your computer or so that a message always appears when you receive a new cookie. On the following pages you will find explanations of how you can configure the processing of cookies in selected browsers.
If you deactivate cookies, you may not be able to use all the functions of our website.
Our website uses the Google SiteSearch/Google Custom Search Engine of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA). This enables us to provide you with an efficient search function on our website.
When using our search fields, your browser may transmit the log file data listed in section 10 (incl. IP address) and the search term you entered to Google if you have JavaScript installed in your browser. If you wish to prevent the transmission of data, you can deactivate JavaScript in your browser settings (usually in the "Privacy" menu). Please note that the search function and other functions of the website may be impaired in this case.
for further processing of the data by Google, please refer to the data protection provisions of Google on their homepage.
We use the web analysis services listed below for the purpose of designing and continuously optimizing our website to meet your needs. In this context, pseudonymized user profiles are created and cookies are used (please also refer to section 11). The information generated by the cookie about your use of this website is usually transferred to a server of the service provider together with the log file data listed in section 10, where it is stored and processed. This may also involve a transfer to servers abroad, e.g. the USA (see section 8, in particular on the guarantees provided).
By processing the data, we obtain the following information, among other things:
On our behalf, the provider will use this information to evaluate the use of the website, to compile reports on website activity for us and to provide other services relating to website activity and internet usage for the purposes of market research and the needs-based design of this website. for these processing operations, we and the providers can be regarded as joint controllers under data protection law up to a certain extent.
You have the option of blocking all tracking links across the boardat under this link . Please note that a cookie will be set for this purpose. The use of the online store is not affected by the blocking. You can reject or deactivate the relevant cookies in the settings of your web browser (see section 11) or make use of the service-specific options described below.
for the further processing of the data by the respective provider as the (sole) controller under data protection law, in particular any disclosure of this information to third parties such as authorities on the basis of national legal regulations, please refer to the respective data protection information of the provider.
We use the web analysis service Google Analytics from Google Ireland Limited (Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland) or Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) ("Google").
The described data about the use of the website may be transmitted to the servers of Google LLC. in the USA for the explained processing purposes (see section 13.1). The IP address will be shortened before transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area.
Users can prevent Google from collecting the data generated by the cookie and relating to the use of the website by the user concerned and from processing this data by Google by downloading and installing the browser plug-in at the following link:
http://tools.google.com/dlpage/gaoptout?hl=de. Further information on data protection at Google can be foundat on their homepage.
We use "conversion optimization technology" to improve targeted communication with our customers. With this technology, we record website usage and can, for example, remind our customers of forgotten orders when they visit our website and draw their attention to special offers or enable our customers to subscribe to notifications and communications such as newsletters in particular, make use of support, take part in competitions and have their shopping cart sent to them. We use email, instant messaging and other communication channels for this purpose. We require such "conversion optimization technology" in order to operate our website effectively and in a user-friendly manner in the long term.
You canobject tothe use of "Conversion Optimization Technology" on our website here and we will note your objection with a corresponding cookie in the browser you are currently using.
for the use of this technology, we integrate Getback from the Swiss company adfocus GmbH, Blegistrasse 9, 6340 Baar, on our website. As a service partner, adfocus can obtain access to the following data:
adfocus processes our customers' data exclusively on our behalf. adfocus may only process our customers' data as we are permitted to do. adfocus stores data within the scope of Getback exclusively in Switzerland and Germany. Swiss and German data protection law guarantees appropriate data protection for our customers. Further information can be found in the adfocus privacy policy.
We have included links to our profiles in the social networks of the following providers on our website:
If you click on the social network icons, you will be automatically redirected to our profile in the respective network. This establishes a direct connection between your browser and the server of the respective social network. As a result, the network receives the information that you have visited our website with your IP address and clicked on the link.
If you click on a link to a network while you are logged into your user account with that network, the content of our website may be linked to your profile, allowing the network to associate your visit to our website directly with your account. If you wish to prevent this, you should log out before clicking on the relevant links. A connection between your access to our website and your user account instead of be instead of in any case if you log in to the respective network after clicking on the link. The respective provider is responsible for associated data processing in accordance with data protection law. Please therefore refer to the information on the network's website.
We use the services of various companies to provide you with interesting offers online. Your user behavior on our website and websites of other providers is analyzed in order to be able to display online advertising tailored to you.
Most technologies for tracking your user behavior ("tracking") and for the targeted display of advertising ("targeting") work with cookies (see also section 11), with which your browser can be recognized via various websites. Depending on the service provider, it may also be possible for you to be recognized online even when using different end devices (e.g. laptop and smartphone). This may be the case, for example, if you have registered with a service that you use on several devices.
In addition to the data already mentioned, which is collected when websites are accessed ("log file data", see section 10) and when cookies are used (section 11) and which may be passed on to the companies involved in the advertising networks, the following data in particular is used to select the advertising that is potentially most relevant for you:
We and our service providers use this data to recognize whether you belong to the target group we are addressing and take this into account when selecting advertisements. For example, after you have visited our site, you may be shown advertisements for the products you have consulted when you visit other sites ("re-targeting"). Depending on the scope of the data, a user profile may also be created, which is automatically evaluated, and the ads are selected according to the information stored in the profile, such as membership of certain demographic segments or potential interests or behaviors. Such ads may be presented to you on various channels, including our website or app (as part of on-site and in-app marketing) as well as ads that are placed via the online advertising networks we use, such as Google.
The data may then be analyzed for the purpose of billing the service provider and to assess the effectiveness of advertising measures in order to better understand the needs of our users and customers and to improve future campaigns. This may also include information that the performance of an action (e.g. visiting certain sections of our websites or sending information) is attributable to a specific advertisement. We also receive aggregated reports from the service providers on advertising activities and information on how users interact with our website and our advertisements.
You can revoke your consent at any time by rejecting or deactivating the relevant cookies in your web browser settings (see section 11). Further options for blocking advertising can also be found in the information provided by the respective service provider.
Our website uses the services of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google") for online advertising. Google uses cookies for this purpose, such as the so-called DoubleClick cookie, which enable your browser to be recognized when you visit other websites. The information generated by the cookies about your visit to these websites (including your IP address) is transmitted to a Google server in the USA and stored there (please also refer to section 6). Further information on data protection at Google can be found on their homepage.
You can withdraw your consent at any time by rejecting or deactivating the relevant cookies in your web browser settings (see section 11). You can find further options for blocking advertising on the Google support homepage.
We use Google Ads customer matching (Google Customer Match). It is a function within Google Ads that helps us to reach prospective and existing customers in Google Search, in the Google Shopping tab, in Gmail, on YouTube and in the Google networks for advertisements more effectively and to address them in a personalized manner. Google Ads Customer Matching is used in particular for remarketing, optimizing campaigns and increasing the conversion rate.
The personalization of Google advertising is based on the assignment to a target group and is carried out by Google using the information from your Google account and on the basis of the activities and interests that take place when you use Google products and Google advertising partners. As a Google advertising partner, the use of Google Ads customer matching enables us to address you in a more targeted manner and ensures, for example, that the advertising displayed via Google Ads is tailored more precisely to the target group-specific interests that result from your use of our store. Google Ads customer matching does not require any separate cookies for this. Google requires a list of customer data from us in order to be able to determine whether you are already known to Google as a user. However, no profiles are created or expanded in the process. Google does not receive your actual data (e.g. e-mail address, telephone number), but only hashed codes that have been created using one-way encryption. Google compares these hashed codes with its own user database. Google cannot decrypt these codes as long as the corresponding data is not already available in its own user database. As a result, Google does not receive the customer data uploaded, but can only determine whether the data is already available at Google or not. If the data is not available at Google, the hashed codes created on the basis of the customer data cannot be decrypted again. Otherwise, the codes already known to Google and the hashed codes match and an assignment to create target groups is possible. Once the target groups have been created, the uploaded data is deleted.
To place orders in the online store, you must apply for a customer account. If you open a customer account on our website, we collect the following data, whereby mandatory information is marked with an asterisk (*) in the corresponding form:
We use the personal data to establish your identity and to check the requirements for registration. We need the e-mail address to provide people in your company with password-protected direct access to the basic data stored by us, thus ensuring that the correct person uses the website under your details. We also need your e-mail address for verification and confirmation of the account opening and for future communication with you required for contract processing. In addition, this data is stored in the customer account for future contract conclusions. For this purpose, we also allow you to store further details in the account (e.g. your preferred means of payment).
The password-protected access allows people with the appropriate authorizations to view completed and open orders, give other people from your company access to your trading account (user administration) and change data or request changes to company data.
We also use the data to provide an overview of the products and services ordered (see sections 17 and 22 in particular) and an easy way to manage your personal data, to administer our website and the contractual relationships, i.e. to establish, structure the content of, process and amend the contracts concluded with you via your customer account.
To prevent misuse, you must always treat your login data confidentially and should close the browser window when you have finished communicating with us, especially if you share the computer with others.
If you wish to order products or book services on the website, we require various other data for process the contract, whereby mandatory information is marked with an asterisk (*) in the corresponding form:
We use the data to establish your identity before concluding a contract. We also need your e-mail address to confirm your order and for future communication with you required to process the contract. We store your data together with the order details (e.g. time, order number), the data on the services ordered/booked (e.g. name, price and features of the product; "product data"), the data on payment (e.g. payment method selected, confirmation of payment and time; see also section 18) and the information on the processing and fulfillment of the contract (e.g. payment method selected, confirmation of payment and time; see also section 18). Furthermore, Section 18) as well as information on the processing and fulfillment of the contract (e.g. return of products, use of service or warranty services) in our CRM database (see Section 6.1) so that we can ensure correct order processing and contract fulfillment.
Insofar as this is necessary for the fulfillment of the contract, we will also pass on the required information to any third-party service providers (e.g. transport companies).
The provision of data that is not marked as mandatory is voluntary. We process this data in order to tailor our offer to your personal needs in the best possible way, to facilitate the processing of contracts, to contact you via an alternative communication channel if necessary with a view to fulfilling the contract or for statistical recording and evaluation to optimize our offers.
If you purchase paid services or products on our website, depending on the product or service and the desired payment method - in addition to the information specified in Section 17 - you may be required to provide further data, such as your credit card information or the login to your payment service provider. This information and the fact that you have purchased a service from us at the relevant amount and time will be forwarded to the respective payment service providers (e.g. providers of payment solutions, credit card issuers and credit card acquirers). Please always note the information provided by the respective company, in particular the privacy policy and general terms and conditions.
If we make advance payments, e.g. in the case of a purchase on account, we may obtain credit information from a credit agency on the basis of mathematical-statistical procedures in order to safeguard our legitimate interests. For this purpose, we transmit the personal data required for a credit check to the credit agency CRIF AG, Hagenholzstrasse 81, 8050 Zurich and use the information received on the statistical probability of a payment default for a balanced decision on the establishment, execution or termination of the contractual relationship. The credit report may contain probability values (score values) that have been calculated on the basis of scientifically recognized mathematical-statistical procedures and whose calculation includes address data. Your interests worthy of protection are taken into account in accordance with the statutory provisions.
